ACF Fiorentina have announced the launch of a new official club account on TikTok, the leading social network for sharing short videos.
As part of the club’s international brand development strategy and new social media content creation and digital innovation initiatives, Fiorentina will use TikTok to reach and engage with a new online audience.
Launched in 2017, the company acquired Musical.ly in the same year before being renamed TikTok in 2018. It now operates across over 150 countries, has been translated into 75 languages and has quickly become a favourite platform for users to express their creative sides.
The new Fiorentina account began posting content yesterday and will share short videos shining a light on club life both on and off the pitch, with each video accompanied by a different song.
Click here to check out the Fiorentina TikTok account.
Published: Tue, 19 Nov 2019 12:21:00 +0100
Source: Fiorentina Official website en.violachannel.tv