By Anna Italia
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Serie A teams AC Milan and Inter Milan and La Liga team Real Madrid will participate in the 2015 International Champions Cup in China. The announcement made by RSE Ventures, Relevent Sports and LETV Sports. It’s the inaugural Chinese edition of the International Champions Cup with AC Milan, Inter, and Real Madrid competing in a round-robin competition.
- The 2015 International Champions Cup headlined by Real Madrid CF winners of the UEFA Champions League in 2013-14 for a record 10th time and boasts an array of star-power, including Portuguese forward and star of Real Madrid Cristiano Ronaldo, the back-to-back FIFA Ballon d’Or winner, Gareth Bale, Sergio Ramos and Iker Casillas. AC Milan , seven-time UEFA Champions League winner. Inter Milan, three-time UEFA Champions League winner F.C. Internazionale Milano, will bring a passionate cross-city rivalry to China. Between them, they have won a combined 36 Serie A titles and 10 UEFA Champions League titles and are two of the most well-known and respected club teams in the world.
2015 International Champions Cup China* Calendar – Fixtures:
Saturday, July 25
AC Milan vs. FC Internazionale Milano – Longgang Stadium, Shenzhen
A matchup that holds 36 Italian Serie A titles
Monday, July 27
F.C. Internazionale Milano vs. Real Madrid CF – Tianhe Stadium, Guangzhou
A matchup that holds 13 UEFA Champions League titles
Wednesday, July 29 or July 30 (date subject to agreement between the parties)
Real Madrid CF vs. AC Milan – Shanghai Stadium, Shanghai
A matchup that holds 17 UEFA Champions League titles
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Matt Higgins, CEO of RSE Ventures said:
“China represents the next frontier for the International Champions Cup. In just its third year, our tournament has expanded into four continents and truly become an international property. The International Champions Cup will define the summer of 2015 and beyond across the world. We look forward to continued interest in the International Champions Cup and introducing our tournament to additional fans.”
Mr. Zhenjian Lei, CEO of LETV Sports said:
“International Champions Cup China marks LETV Sports’ expansion into sporting events operation and promotion. The move demonstrates our commitment to developing the LETV Sports ecosystem by not only providing unique and innovative content across PC, mobile devices and smart TV, but also bringing world class sporting events to Chinese sports fans. Together with Guangzhou Nanao Culture Activity Program Co.Ltd, our designated local promoter in China, we strive to set the benchmark for hosting high-profile global sporting events to Chinese audience.”
About the International Champions Cup
The International Champions Cup is an annual summer soccer tournament organized by Relevent Sports, featuring the best clubs from around the world. A staple property of RSE Ventures, the International Champions Cup brings the best in soccer to iconic sports venues across North America, Australia, Europe and China.
Last year, the International Champions Cup featured premier European clubs including Manchester United, Liverpool, Real Madrid, Manchester City, AC Milan, Roma, Inter Milan and Olympiacos. The tournament, played across 13 North American cities, saw Manchester United go undefeated en route to the championship. The International Champions Cup also featured the largest attended soccer match in United States history, when 109,318 fans packed the “Big House” at the University of Michigan to witness Manchester United defeat Real Madrid. The inaugural tournament in 2013 featured eight clubs – Real Madrid, Juventus, Chelsea, Inter Milan, AC Milan, Valencia, Everton and the L.A. Galaxy. It concluded with Real Madrid’s victory over Chelsea in front of nearly 70,000 fans.
Since its inception in 2013, more than one million fans have packed stadiums to watch clubs compete in the International Champions Cup, along with more than 700 million households watching worldwide.
About RSE Ventures
Founded in 2012 by Stephen M. Ross and Matt Higgins, RSE Ventures is a multi-national sports and entertainment venture firm with a focus on new technologies. RSE builds, owns and operates companies in sports, media, entertainment and technology, including Catalyst Media Group, VaynerMedia, Vayner/RSE, Relevent Sports, Ascendent Sports Group and the International Champions Cup.
About Relevent Sports
Relevent Sports provides an innovative approach to building a soccer presence in the United States and around the globe. Relevent Sports showcases the best match-ups and tournaments in soccer featuring the top clubs, international teams and players. In addition to hosting the International Champions Cup, Relevent Sports works closely with national teams including Brazil, Argentina and Portugal to host exhibition matches in major sports venues throughout the year. Utilizing brand development, grassroots planning, corporate sponsors, international touring and philanthropic initiatives, Relevent Sports promotes and grows the love of soccer worldwide.
About LETV Sports
LETV Sports is a user-centric sports service provider that possesses a “sports-geek spirit”. By providing sports live content and the unique eco-system to users across PC, mobile devices and smart TV, LETV sports currently has 14 million DVV, with 3.5 millions DUV and 30 millions MUV. LETV Sports is a subsidiary of LETV Holdings, whose businesses spans from Internet TV, video production and distribution, smart gadgets and large-screen applications to e-commerce, eco-agriculture and Internet-linked super-electric cars.