ONE YEAR OF CASA MILAN

 

311,000 visitors with a turnover of 3.7 million euros.

MILAN – Today, May 19, 2015 Casa Milan celebrates a year of its opening. The numbers confirm the success of this operation that has allowed thousands of fans from around the world to live the experience with the Rossoneri. The Casa Milan turnover: 1,044,044 euro Milan World Museum, Milan Store, 1,932,962 euro, Cucina Milanello 722,994 euro.

The visitors have been able to live the Casa Milan experience through the tour: the headquarters in fact acts as a point of reference for lovers of sport and design and remains a place capable of satisfying the needs of business growth, entertainment and brand development.

To mark this anniversary, Casa Milan was organized a day that brings together the past, the present and the Rossoneri future.

Mondo Milan has revealed to its audience some important sports memorabilia, celebrating the first international victory in Europe: the European Cup in 1963. The jersey worn by Giovanni Trapattoni May 22, 1963 during the final at Wembley against Benfica has been presented to the Rossoneri museum where it can be admired by all the fans, remembering Milan’s road to European dominance. In addition to the shirt there are other precious memories like the ticket, the medal and the cover of the Corriere dello Sport dedicated to that magical night in London.

But history is not the past, it is the way we have chosen to present to the future and that is why today Casa Milan welcomed 400 children from primary schools in Milan, the protagonists of the project “Moving well to grow better” promoted by Milan Foundation and Milan Junior: The initiative promotes psychomotor education for primary school children throughout Italy, through the training activity of a AC Milan coach. The youngsters spent a morning of fun activities organized in Piazza Gino Valle, accompanied by two youth team players Ivan Rondanini and Mario Piccinocchi, and a guided visit to the museum, where they had the opportunity to experience the Rossoneri glory thanks to a dedicated route for them, Milan Kids.

The day will end with a meet & greet starring Philippe Mexes, who will meet the fans at Cucina Milanello to celebrate the birthday of Casa Milan.

To stay up to date on the activities of Casa Milan and receive all the news of what is happening in the heart of the Rossoneri club, you can now see the new official website: www.acmilan.com/CasaMilan

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